New to Myer: Smeg

Introducing the latest designer small kitchen appliances that embody the unmistakable glamour of the 1950s – the iconic Smeg brand. Designed with the user in mind, these pieces come in classic shapes, great colours and deliver a high performance for all day to day kitchen needs; exactly what we would expect from the world renowned brand, which is steeped in kitchen design history.


Smeg was founded by Vittorio Bertazzoni, whose family entrepreneurial history can be traced back to the 19th century when the first Bertazzoni kitchens were shown at the World Expo in Milan. Bertazzoni first opened the doors to Smeg in 1948 and since this establishment over 60 years ago, the Italian home appliance manufacturer has become a household name in premium kitchen and cooking appliances. Perhaps most well known for their coloured, retro-looking FAB refrigerators (which were actually designed in the late 1990s!), Smeg offers everything from large to small domestic appliances, with each product adhering to their signature elegance, originality and product quality.

Always ahead of their time, in the late 1950’s Smeg launched one of the first home gas cookers with an automatic switch-on function, an oven safety valve and cooking programmer/timer. In the early 1970s Smeg invented the first 60cm, 14 place setting dishwasher and in the same decade produced their very first built-in hobs and ovens.

Despite manufacturing a largely successful range of dishwashers in 1971 under the brand name ‘Dishlex’, it wasn’t until 1986 that the Smeg brand was introduced to Australia and quickly embraced in the homes of many Australians.


Adding to an already impressive list of collaborators, Smeg have enlisted Matteo Bazzicalupo and Raffaella Mangiarotti to design their Small Domestic Appliance Range. Known for their Dandelion lamp which now resides in the MoMa Permanent Collection in New York, Bazzicalupo and Mangiarotti’s approach to design is both rigorous and fluid. Through studying the nature of human interaction with their subject, the two designers manage to draw out interactions with products and innovations never thought possible.

The new Small Appliances range from Smeg was commissioned to be an extension of the iconic FAB retro range (which saw the creation of the now iconic Smeg fridge) a further homage to the golden age of the 50’s, in line with Vittorio Bertazzoni Snr’s vision.

Now available at Myer is the Smeg Small Domestic Appliances range with a high level of performance and an exterior that exudes personality in the heart of the home. The 1.7L Kettle, Kitchen Mixer and 2 Slice Toaster are functional and durable pieces that boast innovative technology.  Featuring Smeg’s classic 1950s stainless steel exterior and a high level of attention to detail and design, these appliances are sure to to take centre stage in any kitchen!

Smeg Small Appliances are available online here.

41 thoughts on “New to Myer: Smeg

  1. I love my smug oven and cooktop and will check out the new products when they are available late February. The pale blue colour on the toaster and kettle will look great in my kitchen.

    • Hi there, the Smeg products are due to arrive in stores mid next week. If you would like to let us know what product and colour were you after, we can find out which stores it will be stocked in. Thanks!

      • Hi,
        Will any of the pale blue toasters be in stock at the Townsville store? If not, will they be available online?

      • Hi Bronte, unfortunately the blue toaster won’t be available at our Townsville store, however it will be available online! Thanks and have a great day!

      • Kettle and toaster in either a red or beige!
        I travel across Victoria and would like to know which stores in the state will have these in stock next week please. Thanks

  2. Dear Myer – I am very excited to see & buy the new SMEG toaster + kettle set….do you now have an expected date / further details?

  3. Hi, would love to buy the blue retro kettle and toaster to go with my red smeg fridge freezer and dishwasher. Could you let me know when you get them in stock please?

    Many thanks

    Paula Bull

    • Hi Paula, if you would like to let us know what your most convenient store is, we can check to see if they will be stocking the blue kettle & toaster. Thanks!

    • Hi Ell, the kettle will be $199 and the toaster will be $179 for 2-slice and $199 for the 4-slice. The chrome toaster however will be $199 for 2-slice and $219 for 4-slice. Thanks!

    • Hi Amy, not all stores will have all colours, but if you let us know which colour you are interested in and at which store, we can check for you. Otherwise you can now shop the Smeg products online here. Thanks!

    • Hi Amy, not all stores will have all colours, but if you let us know which colour you are interested in and at which store, we can check for you. Otherwise you can now shop the Smeg products online here. Thanks!

  4. Good morning, would you know when the pale blue smeg 4 slice toaster will be back on line and in store at carindale please?

  5. Hi, would you know when the pale blue smeg 4 slice toaster will be back on line and in store at carindale please?

  6. I ordered as Smeg pale blue jug. You were out of stock of the toaster so I order that from David Jones. I received my toaster from David Jones days ago. Today I receive an email from Myer saying they are now out of stock of the Kettle. Why did it take so long for Myer to get back to me.
    I received the Toaster from David Jones 4 days ago and now today I receive an email from Myer saying they are out of stock. Now I have a toaster and no Kettle. lHow long before I can get a Pale Blue Kettle.

    • Hi Angela, we’re really sorry to hear about your experience. If you’d like to give our customer service center a call on 1800 811 611 and have a chat to one of our team members, we can follow this up for you. Thanks.

  7. Hi. Just wondering if you would be stocking SMEG kettles in black, crème or chrome in either Melb CBD store or in Doncaster? Thanks.

    • Hi Emma, the Smeg kettle in Black, Cream & Chrome is due to arrive in approximately 5- 10 working days at our Melbourne City store while our Doncaster store is due to only receive the Chrome colour. Thanks and have a lovely day.

      • Hi Andrea, the Pink & Green appliances are only stocked at our Melbourne City & Sydney City stores. Currently the 2 slice toaster is available at both stores in Pink and Green, while the Kettle is only currently available in Green. PLease let us know if you would like to contact either of these stores and we can provide the contact details for you. Thanks and have a lovely evening.

  8. Pingback: MYER | caitlinruby

  9. Hi there, Wondering and hoping if you could supply Smeg stainless steel silver kettle & toaster to our lovely brand new Hobart store?
    Cheers Maggie.

    • Hi Sandra, the Smeg products in white will be available later this year. We do however currently have stock of the cream products. Have a lovely day.

Leave a Reply