Scotch & Soda Myer

Brand Profile: Scotch & Soda

Contemporary casualwear has never looked better with worn in and vintage-inspired styling reigning supreme at Scotch & Soda, the label you need to know now – think easy-wear luxe fabrics, day-wear staples and denim for both guys and girls that’s designed to last. With a European undertone, Scotch & Soda’s pieces will add some effortless edge to your current wardrobe situation.

Scotch & Soda Myer

The Amsterdam-based fashion brand has been around since the 80’s and underwent a relaunch in 2001 when three new owners joined the already highly successful label. From this point the menswear label grew out to include Shrunk, Maison Scotch and R’Belle; the little brother brand to Scotch and the women’s line and the little sister brand to Maison Scotch.

The label’s philosophy is simple: to make clothes that people love and enjoy wearing. This is evident in their unique design style that focuses on creating that perfect stylistic balance between comfort and edgy casual wear. Using only the highest quality fabrics and featuring vintage prints and washes, the Scotch trademark is creating pieces that look and feel worn in and loved by their wearer. Designers really invest in their product which is typically inspired by the best tried and tested classic and vintage styles and take inspiration for each collection from all corners of the world.

Not afraid of bold prints and colour, this season Maison Scotch creates four stories inspired by icy details, soft feminine boudoir pieces, edgy punk styling, and clean, chic tailored designs. The unique prints and jacquard qualities in gorgeous colours will update your wardrobe in a heartbeat, while new jackets will keep you feeling warm and looking cool. For the men this season it’s prints all over with everything from pied de poule (houndstooth) and moody flowers to camouflage and paisley with a strong collection of jackets, meaning the label has the perfect piece for every man this winter. With so many great staple pieces for the coming cooler weather, the Scotch & Soda range has your daywear and denim wardrobe sorted.

Scotch & Soda and Maison Scotch is available at Myer Melbourne City, Sydney City, Chadstone, Perth, Brisbane City and Adelaide City stores.

scotch-soda-moodboard

Scotch & Soda Myer

 

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